PURE Plex Blue Bleach Pouch 500g developers American Crew Beard Balm is

American Crew Beard Balm is a soft balm that tames and conditions the beard with flexible application for styling

this formula gives you silky

exclusivity to the hair industry

How to use: After shampooing with Moroccanoil Frizz Control Shampoo

This 'porcupine effect' is excellent for grooming and conditioning the hair

PURE Plex Blue Bleach Pouch 500g developers American Crew Beard Balm isPure Evolve Plex+ Lightening Powder with protecting bond multiplier protects the hair structure as it lightens for the entire development. It offers 9+ levels of fast acting lift with a no yellow, blue bleach which is suitable for all hair types. Pure Evolve Plex+ is a protecting bond multiplier that shields and repairs the inner structure of the hair.